Náu Skincare - Farm-to-Face Natural Skincare

The journey begins with procurement
from mineral-rich soil

We source our ingredients from the highest-quality farms across Europe. The soil here is rich in minerals and nutrients for maximum growth and potency.

From the soil directly into the ingredients
We work with zero-waste, organic farms

Our farms follow a zero-waste philosophy. We reuse byproducts from other industries, such as rosehip seeds from tea and jam producers. Anything left over serves as a renewable fuel source for the biomass boiler, creating minimal waste and environmental impact.

Nature without compromise, from the soil to the skin.

"Naturalness" has become the new standard in the cosmetics industry; its popularity has experienced a meteoric rise in recent years. In response, the production of natural ingredients has been forced to grow rapidly, so that their "natural" active ingredient potency often leaves much to be desired.

At náu, we improve natural skincare by developing formulations that preserve the efficacy and quality of natural active ingredients. We work with organic farms across Europe to source the highest-quality ingredients—a level of quality that, unfortunately, many established "natural" skincare brands can no longer maintain.

Our mission is simple: to create products that preserve the inherent goodness of nature in its most potent and rawest form . We are passionate about the benefits nature can have on our skin and its ability to care for, nourish, rebuild, and strengthen various skin types and concerns.

However, naturalness isn't just something we consider when it comes to the ingredients we use. We respect nature by sourcing our ingredients from zero-waste production facilities , opting for low-carbon extraction processes , and using reusable and recyclable materials. From soil to skin, sustainability is at the heart of everything we do. You can find out more on our website.

Our "Farm to Face" products guarantee purity and transparency, allowing our customers to make informed decisions when it comes to their skincare.

Creation and procurement

náu's founder, Dr. Anne-Claire Walch, holds a PhD in pharmacology and has extensive knowledge of skincare and its ingredients. Anne-Claire's chosen Hungarian laboratory partner, the award-winning Phiola Workshop in Budapest, specializes in aromatherapy and naturopathy to formulate our product line. The region is known for its fusion of nature and science, as well as for its natural, mineral-rich ingredients and soils.

By fusing scientific innovation and expertise with the finest natural ingredients, we bring you powerful yet natural formulations that work on and within your skin. The outstanding quality of our products depends primarily on the careful selection of raw materials and the right conditions during their processing. This processing method is completely free of synthetic chemicals. There is no need for vitamin-destroying roasting, solvents, chemical neutralization, or deodorization.

We pride ourselves on offering superior quality products that are 100% natural and vegan . Our oils are extracted using cold-pressed methods to preserve nature's ingredients in their purest form for continued effectiveness. Learn more about our unique extraction processes here.

A tailor-made approach

Normality is defined by the images we see all around us. We're told that we should all have idealized, flawless skin. Whether invisible or perfectly camouflaged, many of us have conditions like eczema, acne, or rosacea and feel pressured to hide what makes us unique.

Our formulas were developed based on the understanding that we all have different wants and needs when it comes to our skincare. They are designed to address a variety of concerns and conditions, including different skin types, skin diseases, and signs of aging such as fine lines and wrinkles. Our skin's needs change over time, and our various ranges are designed to support your skin at every stage of life.

We demystify ingredients

At náu, we're passionate about nature and its many benefits for the skin. That's why we want to better educate people in this area by honestly breaking down the ingredients in our products and sharing our knowledge of their properties and effects. By demystifying ingredients, we put the experience in the hands of the consumer, so you can make an informed choice and trust what you're putting on your skin.